Mauro Meza Product Management notable work
world's first 4k ultra sens video ip camera
Conceptualize, Launch and Consolidate market product offering of the first Video IP camera capable of deliver crips 4K video and "see" in full color in pith dark black (ISO 409600) becoming the flagship Product of SONY Video Security Solutions in 2016, contributing in consolidate the company brand equity in the region and achieve 34% of margin by the same year.
The product Launch included Product Launch Regionalization, global sales and marketing deck and content creation, product launch campaigns, Sales and BDM trainings, regional pricing coordination and product positioning and market verticalization.
NEW WORLD, NEW SOLUTIONS PORTFOLIO
Envision, Develop, allocating resources, implement and launch the full portfolio of solutions that includes, hardware, firmware and software of the "New World, New Solutions" product line up becoming the first ever AI based product developed by the company, transforming in the cornerstone of the company revenue growth from USD $300M in 2020 to USD $800M by 2022 becoming the fastest growing Video Surveillance company in the USA and one of the top 3 manufacturer worldwide.
The Portfolio creation included worldwide product launch, marketing campaigns, product announcement, regional strategic partnerships, product training, technical product documentation, monetization strategy and even a EOL campaign knowing the expected temporary "lifespan" of the line.
As a final remark this product line up positioning Hanwha as the most rename technology manufacturer by 2022.
national emergency system implementation
Designed, coordinated, and implemented a fully customized solution based on Sony's latest Video IP and AV technologies for the National Emergency System in Honduras (911 Platform). The project began with the deployment of 3,800 Video IP Devices and two Command Centers in the main cities, expanding to over 10,000 devices by 2022, marking it as one of the major Smart Cities deployments in the region.
The project involved coordinating with additional technology partners such as DELL, NICE, GENETEC, HEXAGON, and MITSUBISHI, ensuring proper system orchestration and subsequent media campaigns within the country and the region.
As a significant result, the system demonstrated a remarkable decrease in criminality rates and improved the perception of security and safety among the population within one year of implementation.
product line-up expansion with ai
Launched a full lineup of over 200 new AI-based products across various series, targeting market verticals such as Smart Cities, Critical Infrastructure, Manufacturing, and Retail.
This product launch contributed to 65% of the company's total revenue, achieving a notable profitability rate of 35% across the entire lineup.
training and webinar portal creation
Create and envision the website framework and content for the online learning portal, including training decks, supporting product materials, content distribution, program promotional activities, and marketing communication.
As a result, customer retention increased from 80% to 95% year-over-year, and product satisfaction levels exceeded 90% by 2022.
visitor management cloud system
Developed and launched a cloud-edge visitor management system in a record 8-month timeframe, serving as the cornerstone of Konica Minolta's digital transformation program.
The solution, featuring biometric identification using facial analytics, became the flagship product and entry point for all government opportunities. It also won multiple ASTOR Awards for Best Access Control and Authentication System.
ai aNALYTICS AND PROCESS ORCHESTRATION SUITE
Spearheaded the development of cutting-edge software and hardware solutions focused on machine learning and computer vision, significantly driving the company's digital transformation. My leadership was crucial in expanding our customer base by 20% through the strategic launch of the AI-powered "REACT" Process Orchestrator Suite.
The solution become a pivotal solution for the company as the main product to offer for AI driven agnostic suite being the main module the Visible Weapon Detection and becoming the most awarded solution in Konica VSS.
